Bethesda Softworks
 Bethesda Softworks




Featuring animated lasers, the motion identity was produced for Prey's enigmatic E3 2016 Announcement Trailer.

With direction from the creative team at AKQA, Bethesda Softworks and Arkane Studios the motion identity was created with MAXON Cinema 4D and Adobe After Effects.

Special Thanks

I would like to thank AKQA, Bethesda Softworks and Arkane Studios for the creative direction and the opportunity to contribute to this game title.


Game Title: Prey
Publisher: Bethesda Softworks, ZeniMax Media
Development Studio: Arkane Studios
Announcement Trailer Production Studio: Platige Image
Announcement Trailer Audio Production Studio: Clean Cuts
Agency: AKQA

© 2016 Bethesda Softworks LLC, a ZeniMax Media Company. Developed in association with Arkane Studios, Prey, Arkane, Bethesda, Bethesda Softworks, ZeniMax and related logos are registered trademarks or trademarks of ZeniMax Media Inc. in the US and/or other countries. All Rights Reserved. All other trademarks or trade names are the property of their respective owners. All Rights Reserved.
 © 2020 Andrew Haynes Creative